/* HL Agência de Mídias — site estático, sem fontes ou bibliotecas externas. */
:root{color-scheme:dark;--bg:#080b12;--surface:#121826;--surface-soft:#0d1320;--blue:#00afff;--blue-strong:#007bff;--text:#fff;--muted:#cbd5e1;--quiet:#97a7bc;--line:rgba(163,188,220,.14);--max:1180px;--radius:22px;--font:Inter,"Segoe UI",Roboto,Arial,sans-serif}
*,*::before,*::after{box-sizing:border-box}
html{scroll-behavior:smooth;scroll-padding-top:104px}
body{margin:0;background:var(--bg);color:var(--text);font-family:var(--font);font-size:16px;line-height:1.7;-webkit-font-smoothing:antialiased}
body,button,input{font-family:var(--font)}
button,input,a{-webkit-tap-highlight-color:transparent}
button,input{font-size:inherit}
button,a{touch-action:manipulation}
button{cursor:pointer}
a{color:inherit;text-decoration:none}
button{color:inherit}
img,svg{display:block;max-width:100%}
img{height:auto}
h1,h2,h3,p,figure{margin:0}
h1,h2,h3{line-height:1.13;letter-spacing:-.045em}
h2{font-size:clamp(2rem,4vw,3.35rem);font-weight:700}
h3{font-size:1.22rem;letter-spacing:-.025em;line-height:1.35}
p{color:var(--muted)}
p+p{margin-top:18px}
strong{font-weight:650}
::selection{background:#00afff;color:#06121c}
:focus-visible{outline:3px solid var(--blue);outline-offset:5px;border-radius:4px}
[hidden]{display:none!important}
.container{width:min(var(--max),calc(100% - 80px));margin-inline:auto}
.section{padding-block:104px;position:relative}
section[id]{scroll-margin-top:10px}
.icon{width:24px;height:24px;flex:0 0 auto;fill:none;stroke:currentColor;stroke-width:1.7;stroke-linecap:round;stroke-linejoin:round}
.icon-library{position:absolute;width:0;height:0;overflow:hidden;pointer-events:none}
.text-blue{color:var(--blue)}
.text-muted{color:var(--quiet)}
.eyebrow{display:flex;align-items:center;gap:10px;color:var(--blue);font-size:.68rem;font-weight:700;line-height:1.5;letter-spacing:.17em;margin-bottom:23px}
.status-dot{display:inline-block;width:6px;height:6px;flex:0 0 auto;border-radius:50%;background:var(--blue);box-shadow:0 0 12px rgba(0,175,255,.6)}
.section-intro{margin-bottom:48px}
.section-subtitle{max-width:620px;margin-top:22px;color:var(--quiet)}
.center{text-align:center}
.center .eyebrow{justify-content:center}
.center .section-subtitle{margin-inline:auto}
.two-column{display:grid;grid-template-columns:1fr 1fr;gap:90px;align-items:center}
.intro-copy{padding-top:15px}
.intro-copy p{font-size:1rem}
.button{display:inline-flex;align-items:center;justify-content:center;gap:18px;min-height:58px;padding:17px 23px;border:1px solid transparent;border-radius:9px;font-size:.72rem;font-weight:750;line-height:1.5;letter-spacing:.045em;transition:background .2s,transform .2s,box-shadow .2s}
.button .icon{width:20px;height:20px}
.button-primary{background:var(--blue);color:#04121c;box-shadow:0 6px 36px rgba(0,175,255,.14)}
.button-primary:hover{background:#41c4ff;transform:translateY(-2px);box-shadow:0 8px 36px rgba(0,175,255,.25)}
.button-primary:active{transform:translateY(0)}
.text-link{display:inline-flex;align-items:center;gap:13px;color:var(--blue);font-weight:600;font-size:.9rem;line-height:1.5;transition:color .2s}
.text-link .icon{width:18px;height:18px;transition:transform .2s}
.text-link:hover{color:#72d3ff}
.text-link:hover .icon{transform:translate(2px,-2px)}
.quiet-note{display:flex;align-items:flex-start;justify-content:center;gap:10px;font-size:.8rem;color:var(--quiet);margin-top:24px;line-height:1.6}
.quiet-note .icon{width:17px;height:17px;margin-top:2px;color:var(--blue)}
.sr-only{position:absolute;width:1px;height:1px;overflow:hidden;clip:rect(0,0,0,0);white-space:nowrap;clip-path:inset(50%)}
.skip-link{position:fixed;top:10px;left:10px;z-index:100;background:var(--blue);color:var(--bg);padding:12px 20px;border-radius:8px;transform:translateY(-150%)}
.skip-link:focus{transform:translateY(0)}

/* Identidade original dourada, com o azul como cor da experiência. */
.site-header{position:sticky;top:0;z-index:50;background:rgba(8,11,18,.95);border-bottom:1px solid var(--line);backdrop-filter:blur(16px)}
.header-inner{display:flex;align-items:center;justify-content:space-between;min-height:94px;gap:35px}
.brand{display:flex;flex-direction:column;align-items:flex-start;gap:4px;flex:0 0 auto;width:186px}
.brand img{width:100%;object-fit:contain}
.brand>span{font-size:.49rem;letter-spacing:.25em;line-height:1.4;color:var(--muted);margin-left:2px}
.site-nav{display:flex;align-items:center;gap:30px}
.site-nav>a{color:var(--muted);font-size:.8rem;transition:color .2s}
.site-nav>a:hover{color:var(--blue)}
.site-nav .nav-contact{display:flex;align-items:center;gap:21px;padding:10px 16px;border:1px solid rgba(0,175,255,.3);border-radius:7px;color:white;margin-left:10px}
.nav-contact .icon{width:17px;height:17px;color:var(--blue)}
.nav-toggle{display:none}

/* Smartphone de demonstração: desenho em HTML/CSS, sem imagens pesadas. */
.hero{padding-top:76px;padding-bottom:0;overflow:hidden;background:radial-gradient(ellipse at 75% 30%,rgba(0,123,255,.09),transparent 48%)}
.hero-grid{display:grid;grid-template-columns:1.12fr 1fr;gap:35px;align-items:center}
.hero-copy{position:relative;z-index:2;padding-bottom:20px}
.hero .eyebrow{font-size:.64rem;letter-spacing:.15em;margin-bottom:26px}
.hero h1{font-size:clamp(2.6rem,5.15vw,4.45rem);font-weight:750;line-height:1.065;letter-spacing:-.06em;max-width:670px}
.hero h1 span{color:var(--blue)}
.hero-description{font-size:1.02rem;line-height:1.8;margin-top:26px;max-width:490px;color:#aebcd0}
.hero .button{margin-top:31px}
.hero-location{display:flex;align-items:center;gap:8px;margin-top:23px;font-size:.7rem;color:var(--muted)}
.hero-location .icon{width:15px;height:15px;color:var(--blue)}
.hero-visual{height:590px;position:relative;display:grid;place-items:center;isolation:isolate;min-width:0}
.hero-visual::before{content:"";position:absolute;z-index:-2;width:390px;height:390px;border-radius:50%;background:radial-gradient(circle,rgba(0,175,255,.18),rgba(0,123,255,.05) 60%,transparent 70%);filter:blur(15px)}
.orbit{position:absolute;border:1px solid rgba(0,175,255,.11);border-radius:50%;z-index:-1}
.orbit-one{width:440px;height:440px;transform:rotate(-25deg)}
.orbit-two{width:550px;height:550px;border-style:dashed;opacity:.65}
.orbit-one::before{content:"";position:absolute;left:22px;top:100px;width:9px;height:9px;background:var(--blue);border-radius:50%;box-shadow:0 0 15px var(--blue)}
.visual-cross{position:absolute;color:#26638b;font-size:26px;font-weight:300}
.cross-one{left:5%;top:18%}.cross-two{right:3%;bottom:22%}
.phone{width:269px;height:514px;position:relative;transform:rotate(8deg);border:6px solid #27394e;outline:1px solid #43607c;border-radius:39px;padding:10px 0 15px;background:#f5f6f8;color:#151c27;box-shadow:26px 28px 65px rgba(0,0,0,.6),0 0 40px rgba(0,123,255,.12);overflow:hidden}
.phone::after{content:"";position:absolute;inset:0;border-radius:31px;box-shadow:inset 0 0 0 2px #080b12;pointer-events:none}
.phone-island{position:absolute;width:79px;height:19px;border-radius:12px;top:10px;left:50%;transform:translateX(-50%);background:#0b1018;z-index:2}
.phone-status{display:flex;justify-content:space-between;font-size:9px;padding:1px 16px 12px;font-weight:700}
.phone-signal{font-size:7px;letter-spacing:1px}
.phone-app{display:flex;align-items:center;gap:8px;padding:10px 13px;border-bottom:1px solid #dce1e7;font-size:10px;font-weight:650}
.phone-app .icon{width:17px;height:17px}.phone-app>span:last-child{margin-left:auto}
.ad-account{display:flex;align-items:center;gap:8px;padding:10px 12px;font-size:10px;line-height:1.5}
.ad-account>span{margin-left:auto;font-size:17px}.ad-account strong{display:block}.ad-account small{color:#637080;font-size:8px}
.coffee-avatar{width:29px;height:29px;border-radius:50%;display:grid;place-items:center;background:#eee2d0;color:#4f3c2c;border:2px solid white;outline:1px solid #ccd2da}
.coffee-avatar .icon{width:16px;height:16px}
.ad-picture{position:relative;background:#e4d6c3;height:224px;overflow:hidden}
.ad-picture>img{width:100%;height:100%;object-fit:cover}
.ad-picture>span{position:absolute;top:16px;left:17px;color:#332b26;font-size:20px;font-weight:750;line-height:1.08;letter-spacing:-.05em}
.ad-picture .ad-picture-small{top:auto;bottom:14px;left:17px;font-size:6px;letter-spacing:.13em;color:#635043}
.ad-cta{display:flex;justify-content:space-between;align-items:center;background:#ddeaf6;color:#1e4768;padding:8px 13px;font-size:9px;font-weight:700}
.ad-cta .icon{width:15px;height:15px}
.ad-actions{display:flex;align-items:center;gap:12px;padding:10px 13px 7px}.ad-actions .icon{width:17px;height:17px}.ad-actions>span{margin-left:auto;font-size:23px;line-height:1}
.ad-caption{padding:0 13px;font-size:8px;line-height:1.6;color:#535e6b}.ad-caption strong{color:#15202c}
.phone-bottom{position:absolute;bottom:7px;left:50%;transform:translateX(-50%);width:85px;height:4px;border-radius:10px;background:#202b39}
.visual-note{position:absolute;display:flex;align-items:center;gap:10px;padding:13px 16px;background:rgba(17,28,44,.96);border:1px solid #25415b;border-radius:11px;box-shadow:0 16px 35px rgba(0,0,0,.25);z-index:3;font-size:11px;line-height:1.6;color:var(--quiet)}
.visual-note strong{display:block;color:white;font-size:10px;font-weight:550}
.note-top{left:-1%;top:78px;transform:rotate(-5deg)}
.note-bottom{right:-2%;bottom:78px;transform:rotate(-3deg)}
.mini-icon{display:grid;place-items:center;width:33px;height:36px;color:var(--blue);background:#0c2b43;border-radius:8px}.mini-icon .icon{width:19px;height:19px}
.illustration-label{position:absolute;bottom:3px;left:0;right:0;text-align:center;font-size:7px;letter-spacing:.15em;color:#8b9db4}
.hero-bottom{display:flex;align-items:center;justify-content:space-between;gap:30px;padding-block:30px;margin-top:48px;border-top:1px solid var(--line)}
.hero-bottom>span{font-size:.75rem;color:var(--quiet);line-height:1.65}.hero-bottom strong{color:#dbe5f3;font-weight:500}
.platforms{display:flex;gap:30px;align-items:center}.platforms>span{display:flex;align-items:center;gap:9px;font-size:.77rem;color:var(--quiet)}.platforms .icon{width:19px;height:19px;color:#b1c0d4}
.scroll-hint{display:grid;place-items:center;border:1px solid var(--line);border-radius:50%;width:43px;height:43px;color:var(--blue)}.scroll-hint .icon{width:18px;height:18px}

.section-understand{border-top:1px solid var(--line)}
.comparison{display:grid;grid-template-columns:1fr 1fr;gap:24px}
.compare-card{padding:30px 35px 35px;border:1px solid var(--line);border-radius:var(--radius);background:#0e141f;overflow:hidden;position:relative}
.compare-paid{border-color:rgba(0,175,255,.3);background:linear-gradient(145deg,#101f31,#0c1726)}
.card-kicker{display:flex;align-items:center;gap:8px;font-size:.65rem;font-weight:650;letter-spacing:.1em;color:var(--quiet)}.small-dot{width:5px;height:5px;background:#6d7c8f;border-radius:50%}.compare-paid .card-kicker{color:var(--blue)}.compare-paid .small-dot{background:var(--blue)}
.compare-card h3{margin-top:8px;font-size:1.4rem}.compare-card p{font-size:.88rem;color:#aebcd0;margin-top:14px;line-height:1.8}
.audience-art{height:155px;position:relative;width:100%;max-width:360px;margin:auto}
.audience-store{position:absolute;width:53px;height:53px;top:53px;left:50%;transform:translateX(-50%);display:grid;place-items:center;border:1px solid #36465a;border-radius:12px;background:#16202d;color:#8c9cae;z-index:2}.audience-store .icon{width:29px;height:29px}
.audience-person{position:absolute;display:grid;place-items:center;width:29px;height:29px;background:#16202c;border:1px solid #344253;border-radius:50%;color:#8797ab;z-index:2}.audience-person .icon{width:17px;height:17px}
.ap-one{left:18%;top:40px}.ap-two{right:17%;top:59px}.ap-three{left:39%;bottom:7px}.ap-four{left:5%;top:94px}.ap-five{right:30%;top:12px}.ap-six{right:3%;top:115px}
.organic-art::before,.paid-art::before{content:"";position:absolute;inset:39px 19% 30px;border:1px dashed #293b50;border-radius:50%;transform:rotate(8deg)}
.paid-art .audience-store{background:#063756;color:var(--blue);border-color:#007aaa;box-shadow:0 0 35px rgba(0,175,255,.12)}
.paid-art .audience-person{color:var(--blue);background:#102b41;border-color:#1d5a80}
.audience-ring{position:absolute;inset:8px 5% 4px;border:1px dashed #125078;border-radius:50%;transform:rotate(-12deg)}

.section-process{background:#0c111c;border-block:1px solid var(--line)}
.steps{display:grid;grid-template-columns:repeat(4,1fr);gap:0;list-style:none;padding:0;margin:0}
.step{padding:0 25px;border-left:1px solid var(--line)}.step:first-child{padding-left:0;border-left:0}.step:last-child{padding-right:0}
.step-top{display:flex;align-items:center;justify-content:space-between;margin-bottom:34px}.step-number{font-size:2.8rem;font-weight:350;letter-spacing:-.07em;color:#526a86;line-height:1}.step-icon{color:var(--blue);width:30px;height:30px;transition:transform .3s}
.step:hover .step-icon{transform:translateY(-4px)}.step h3{font-size:1.05rem;line-height:1.45;max-width:170px}.step p{font-size:.83rem;color:var(--quiet);margin-top:16px;line-height:1.85}
.placements{display:flex;gap:50px;align-items:center;margin-top:45px;padding:24px 30px;border-radius:12px;border:1px solid var(--line);background:rgba(18,24,38,.55)}.placements>div{display:flex;align-items:center;gap:14px;flex:0 0 245px;line-height:1.5;font-size:.9rem}.placements .icon{color:var(--blue);width:28px;height:28px}.placements p{font-size:.82rem;color:var(--quiet);line-height:1.8}.placements p strong{color:#d3dfef}

.local-grid{display:grid;grid-template-columns:.95fr 1.05fr;gap:84px;align-items:center}.local-copy>p:not(.eyebrow){margin-top:26px;font-size:.95rem;line-height:1.9}.local-copy h2{max-width:450px}
.local-insight{display:flex;align-items:flex-start;gap:17px;margin-top:30px;padding:20px 0;border-block:1px solid var(--line)}.local-insight .icon{color:var(--blue);margin-top:4px}.local-insight p{font-size:.88rem;line-height:1.7;color:#e1e9f4}.local-copy .local-instruction{font-size:.78rem!important;color:var(--quiet);max-width:345px}
.map-card{border:1px solid #213249;border-radius:var(--radius);background:#101926;overflow:hidden;box-shadow:0 20px 60px rgba(0,0,0,.15)}
.map-top{display:flex;align-items:center;justify-content:space-between;padding:20px 23px 16px;font-size:.7rem;color:var(--quiet)}.map-top>span:first-child{display:flex;align-items:center;gap:8px;color:#e7effa}.map-top .status-dot{width:5px;height:5px}
.business-types{display:flex;gap:5px;padding:0 17px 17px}.business-types button{font-size:.65rem;padding:8px 10px;flex:1;white-space:nowrap;background:#142032;border:1px solid transparent;border-radius:6px;color:#b2c2d6;transition:color .2s,border-color .2s,background .2s}.business-types button:hover{color:white;background:#1a2a40}.business-types button.is-active{background:#092f49;border-color:#145b80;color:#6ed2ff}
.map-canvas{position:relative;aspect-ratio:1.16;isolation:isolate;overflow:hidden}.map-roads{position:absolute;inset:0;width:100%;height:100%}.map-radius{position:absolute;left:50%;top:50%;width:var(--radius-size,54%);aspect-ratio:1;transform:translate(-50%,-50%);border:1px solid #00afff;border-radius:50%;background:rgba(0,154,255,.12);box-shadow:0 0 0 18px rgba(0,175,255,.025),inset 0 0 50px rgba(0,175,255,.08);transition:width .35s}
.map-radius::after{content:"";position:absolute;inset:9%;border:1px dashed rgba(0,175,255,.25);border-radius:50%}.radius-caption{position:absolute;bottom:7%;left:50%;transform:translateX(-50%);white-space:nowrap;font-size:.6rem;letter-spacing:.05em;color:#89dbff;background:#08233a;border:1px solid #205473;padding:3px 9px;border-radius:6px}
.person-pin{position:absolute;left:var(--x);top:var(--y);transform:translate(-50%,-50%);display:grid;place-items:center;width:30px;height:30px;border-radius:50%;background:#152132;color:#637991;border:1px solid #2a3c52;transition:color .3s,border-color .3s,background .3s}.person-pin .icon{width:16px;height:16px}.person-pin.in-area{background:#06395a;color:#69d3ff;border-color:#0574a7;box-shadow:0 0 18px rgba(0,175,255,.12)}
.map-store{position:absolute;top:50%;left:50%;transform:translate(-50%,-50%);display:flex;align-items:center;flex-direction:column;gap:8px;z-index:3;white-space:nowrap}.map-store>.icon{padding:14px;width:67px;height:67px;stroke-width:1.5;background:var(--blue);color:#041e31;border:5px solid #075079;border-radius:17px;box-shadow:0 8px 25px #0007}.map-store>span{font-size:.65rem;font-weight:700;background:#0a1525;padding:3px 10px;border-radius:5px;border:1px solid #324761}
.map-compass{position:absolute;bottom:15px;right:17px;display:flex;flex-direction:column;align-items:center;color:#9baec6;font-size:.55rem;line-height:1.5}.map-compass span{font-size:22px;color:#c0d7ef}
.map-controls{padding:21px 23px 23px;border-top:1px solid var(--line)}.control-heading{display:flex;align-items:center;justify-content:space-between;gap:20px;font-size:.8rem;line-height:1.5;margin-bottom:17px}.control-heading output{color:var(--blue);white-space:nowrap;font-weight:700}.map-controls .control-heading{font-size:.75rem;margin-bottom:14px}.map-controls>p{font-size:.67rem;line-height:1.7;margin-top:17px;color:var(--quiet)}
input[type=range]{display:block;appearance:none;-webkit-appearance:none;width:100%;height:6px;margin:0;border-radius:8px;background:linear-gradient(to right,var(--blue) 0%,var(--blue) var(--range-progress,0%),#2a374a var(--range-progress,0%),#2a374a 100%);cursor:pointer;accent-color:var(--blue)}
input[type=range]::-webkit-slider-thumb{appearance:none;-webkit-appearance:none;width:20px;height:20px;border-radius:50%;background:#07111f;border:5px solid var(--blue);box-shadow:0 0 0 5px rgba(0,175,255,.1)}
input[type=range]::-moz-range-thumb{width:11px;height:11px;border-radius:50%;background:#07111f;border:5px solid var(--blue);box-shadow:0 0 0 5px rgba(0,175,255,.1)}
input[type=range]:focus-visible{outline-offset:10px}
.range-extremes{display:flex;justify-content:space-between;margin-top:14px;font-size:.65rem;color:#a4b4c9}

.section-calculator{border-block:1px solid var(--line);background:radial-gradient(ellipse at 50% 40%,rgba(0,123,255,.065),transparent 65%),#0c111c}
.section-calculator .section-subtitle{max-width:690px}
.calculator{display:grid;grid-template-columns:1.08fr 1fr;border:1px solid #263950;border-radius:24px;overflow:hidden;max-width:1030px;margin:auto;background:#101725}
.calculator-inputs{padding:37px 40px 40px}
.component-label{display:flex;align-items:center;gap:9px;font-size:.61rem;letter-spacing:.13em;color:var(--blue);font-weight:650;margin-bottom:23px}.component-label .icon{width:17px;height:17px}
.calculator h3{font-size:1.6rem}.calculator-inputs>p{font-size:.83rem;color:var(--quiet);line-height:1.8;margin-top:13px}.range-control{margin-top:35px}.range-control .control-heading{font-size:.8rem}.range-control .control-heading>label{max-width:225px}.range-control output{font-size:1rem}
.cpm-control{margin-top:28px;padding-top:24px;border-top:1px solid var(--line);display:grid;grid-template-columns:1fr 135px;gap:11px 20px;align-items:center}.cpm-control>label{font-size:.8rem;font-weight:550}.cpm-control>label>span{font-size:.65rem;color:var(--quiet);display:block;font-weight:400}.cpm-input{display:flex;align-items:center;border:1px solid #34445b;background:#0c1320;border-radius:7px;height:44px;padding-left:12px;gap:6px}.cpm-input>span{font-size:.75rem;color:var(--quiet)}.cpm-input input{min-width:0;width:100%;border:0;background:transparent;color:#fff;padding:9px 10px 9px 0;font-size:.88rem;border-radius:5px}.cpm-input:focus-within{border-color:var(--blue)}.cpm-input input:focus-visible{outline:none}.cpm-control>small{grid-column:1/-1;font-size:.65rem;line-height:1.75;color:var(--quiet)}.field-error{grid-column:1/-1;font-size:.7rem;line-height:1.5;color:#ffc19c!important;margin:0}.cpm-input:has(input[aria-invalid=true]){border-color:#e5a27c}
.calculator-results{background:linear-gradient(145deg,#0d3453,#0b1d32);border-left:1px solid #214465;padding:38px 37px;display:flex;flex-direction:column}
.result-tag{display:flex;align-items:center;gap:8px;font-size:.55rem;font-weight:650;letter-spacing:.14em;color:#7ccffc;margin-bottom:35px}.result-tag .status-dot{width:5px;height:5px}
.result-label{color:#d2e8f9;font-size:.85rem;line-height:1.5}.impressions-number{font-size:clamp(2.8rem,5vw,4.5rem);letter-spacing:-.065em;font-weight:650;line-height:1.15;color:#fff;margin-top:5px;white-space:nowrap;font-variant-numeric:tabular-nums}.impressions-number>span{font-weight:350;color:var(--blue);font-size:.65em}.result-period{color:#a9c6dc;font-size:.76rem;margin-top:6px}
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